- What is a BannerBean & How Does it Work?
- Ad Navigation with BannerBean
- Key Design Objectives for the BannerBean System
- Feature Summary
- Frequently Asked Questions
Although compact and designed to blend unobtrusively into any website design, the BannerBean provides site visitors with powerful, yet intuitive, navigational features. Foremost among these are the Back, Next, and List buttons that define the BannerBean's appearance.
The left third of the BannerBean is the Back button. Much like the back button on a web browser, each click on the Back button steps chronologically backward through a user's collection of previously viewed web advertisements. With each step, an ad is retrieved from the BannerBean server and displayed in place of the ad on which the BannerBean is positioned See Fig. 1. Simply put, a BannerBean and its associated ad operate like a small web browser limited to advertising content.
The right third of the BannerBean is the Next button. The Next button permits a user to step chronologically forward through his or her collection of previously viewed web advertisements. The most recent ad displayable using the Next button is the ad originally displayed when the current page was loaded.
The center of the BannerBean is the List button. Clicking the List button causes a small list to appear below the BannerBean See Fig. 2. The list displays, in chronological order, single-line descriptions of a user's collected advertisements. When a user clicks a description in the History List, the ad associated with that description is retrieved from the BannerBean server and displayed in place of the ad on which the BannerBean is positioned.
A website publisher may optionally enable an extended version of the list that provides site visitors with a larger presentation area for the descriptions See Fig. 3. The extended list improves BannerBean's user experience by reducing scrollbar usage.
Three additional controls are also exposed when the History List appears — the Settings, Search, and Help links. The Help link launches a small browser window providing informational links to assist Bannerbean users See Fig. 4.
Click here to continue this topic with a discussion of the Search and Settings links.
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